Difference between revisions of "Michael Brennan"

From PSAL
Jump to navigationJump to search
(Website Design Preparation, Planning and Considerations)
(Undo revision 3323 by 91.121.27.33 (Talk))
Line 1: Line 1:
An internet site is truly an international advertising, therefore business website design planning and planning requires a combination of many skills: business acumen, visualization, advertising knowledge, creativity, technical realize exactly how, and many more. Hoping to end up being excused by critics, I would dare to compare the whole website design procedures with wine making which involves planning, collecting the choicest grapes, fermenting, maturing, bottling, advertising and selling the product. The inner satisfaction felt by a wine maker when he watches the wine mature before his eyes will be similar to the pleasure felt by a freelance web designer when he observes his project evolve.  
+
[http://www.mbrennan.net CV / Personal Page] (updated more frequently)
+
 
"Planning is truly half the online" in almost every single area of life and completely planning a web site design is truly seriously critical for its own success. Having been in the industry for a number of quite a few years, often I have found that web makers spend some time seeing competitor websites & template principles and after that immediately start making your home page. This is a frivolous, merely presentational approach that is not going to show the internet architect in a good light. In this specific content we will study some important actions of website design preparation and planning that can result in a helpful international standard, user-oriented business website.  
+
==Bio==
+
 
1. (Warren Buffett time) The CEO point of view: Browse the info / material of the business and interact with their CEO / marketing head to get hold of a very comprehending of their business and website design requirements. Create what I call a CEO sheet and note down the details they offer you. What does the business want to achieve through the website? Which products, services or ideas do they really want to highlight? What about the business brand image and customer focus? Naturally a CEO would think about business, more business, yet a lot more business. While understanding the company business viewpoint carry out not forget the customers who allow the business to exist. Your website design planning should focus on building the long lasting venture through the website, not just rapid fortune.  
+
Michael is a PhD candidate in the Computer Science Department at Drexel University in Philadelphia. He is also a technologist for the Division of Privacy and Identity Protection at the Federal Trade Commission.
+
 
2. (David Ogilvy time) The Advertising viewpoint: Mental gymnastics is truly not effortless but if you have a strong imagination that you're able to comprehend many focus avenues in the company advertising department. If at all, meet the Advertising Head. If the business won't have a dedicated PR / advertising department try changing the questions in the CEO sheet coming from what/which category to how? Think The way you can use the website design to increase awareness of most important products, how to make a good reputation, exactly how to improve customer perception and so on.? Get info or think upward punch lines that hit the customer, banners that catch the vision, special offers and many others. Write down all this on the second website design preparation sheet - Advertising Objectives Sheet.  
+
Michael is currently working with my advisor Rachel Greenstadt in the Privacy, Securlty and Automation Lab (PSAL). Currently we are working on stylometry (authorship recognition) and it's applications in artificial intelligence and security. We are specifically looking at methods of attacking stylometric systems, the potential threat authorship recognition poses to privacy and anonymity, and the mitigation of this threat through such attacks. We are also working on using AI to automatically replicate peer-reviewed trust metrics, such as the comment rating systems found on popular websites like Slashdot and YouTube. He has also worked with Frank Lee on experimental educational gaming.  
+
 
3. (Chanakya Technique Time) R & D: Before any website design principles begin to take shape with your mind, it is truly time to do thorough research. Evaluate (not view) design and functionality of competitor websites to assess their weaknesses and strengths. Go through the navigation, organization, overall performance, buyer impact and many others. and record what these are doing well and how we are capable of doing it better. For noting these factors, I suggest for you to simply create your third website design planning sheet titled Competition Examination. Create a table with features since rows and competitor artists since headings. Then write down your opinions about every single function in the relevant boxes.  
+
==Publications==
+
 
4. (Srinivasa Ramanujan style) Fantasy time: By right now your needs to have some idea about the business objectives and advertising strategies your website design will incorporate. You even realize what your website is actually going to end up being competing towards. To stay away from review paralysis, get a short mental break and indulge in daydreaming. This is the special prerogative of website developers - being paid to day fantasy on the job :) Allow what you have achieved so far to draw a rough image of the website within your mind. Imagination will be the correct measure of intellect. Fantasy languidly or even fantasize about your internet site design till you begin to feel the pleasure that indicates you are taking close to completing your website design planning. Compare your dream image with hard business facts and mould the website design mentally.  
+
* "Learning to Extract Quality Discourse in Online Communities." Brennan/Wrazien/Greenstadt. WikiAI '10.
+
* "Using Machine Learning to Augment Collaborative Filtering of Community Discussions." Brennan/Wrazien/Greenstadt (Extended Abstract). AAMAS '10.
5. (Common Man Time) Be thy customer: This really is perhaps the single most significant factor in website design preparing and planning. Customers website experiences not only have an effect on brand satisfaction but additionally directly translates into sales. Imagine for you to simply visit the website that you simply have mentally visualized. Could you feel at residence with its colors, usability, functionality, personalization, level of detail, aesthetics, speed and security?
+
* "Mixed-Initiative Security Agents." Greenstadt/Afroz/Brennan. AISec '09.
+
* "Practical Attacks Against Authorship Recognition Techniques." Brennan/Greenstadt. IAAI '09.
6. Leonardo Da Vinci Time: Mental refinements can only go so far. It will be time today to amalgamate the mental imagery a lot more concretely with our website design planning sheets. I have frequently stressed upon website designers to first draw their concepts on cardstock with colored pencils before beginning their favored editing software program. It allows free expression without constraining your ideas to instrument limitations. Draw, redraw and refine your concept. Make reference to the CEO, Advertising and Competitive Examination sheets frequently. Stop only when you are satisfied that all the mental exercise you have completed in the above methods is truly well reflected in the drawing. Now consider the world wide web designing tools that you simply will need yourself and talk to with your web programming team regarding scripts, databases in addition to other technical requirements of the website. I strongly suggest expanding knowledge of tools or finding alternate methods instead than absolutely distorting your drawn concept due to application limitations. If you try hard enough the solution will present itself.  
+
* "Museum Hunt: a Computerized Eye-Tracking Game." Brennan/Lee/Hurewitz/Boucher. International Meeting for Autism Research '09.
+
* "An Adaptive Color Based Method for Robot Path Identification." Brennan. University of Delaware Senior Thesis '05.
7. (Sherlock Holmes Time) Resign: Sherlock himself did play the violin at strange hours and had been acutely aware from the power of detachment. A well-rested free mind is a potent weapon. Let go of all thoughts related to website designing for a short time and perform something else. After a short entire break begin designing your internet site.  
+
 
+
==Talks==
Artists of some famous people have been mentioned above for a reason. The more astute website designer can find out about them in free time or on a holiday to acquire insights into requisite perspectives.  
+
 
+
* "Adversarial Stylometry: Attacking Authorship Recognition to Preserve Privacy and Anonymity"
Talent fuels passion. Many would always be inclined to think that after spending so much time and energy on website design preparing and planning, would 1 have enough left for implementing the same. Strange are the neuron pathways. The conscious and sub conscious are both a great deal more powerful than we comprehend. You will pleasantly surprise yourself when occasionally the complete website design planning takes a few hours. 1 last word: Remember to savor and cherish your creation when it will be complete.  
+
** 04.07.11: Center for Applied Cybersecurity Research at Indiana University, Bloomington, IN. (Invited Talk)
+
* "Twitter, Slashdot, Imitation, Obfuscation, (and a little bit of) Regulation."
Content written by Rajiv Kakar of Centaurhosting.com (Website Design Organization India) actively engaged in SEO Services, Web Designing and Web Hosting. He recommends visiting their Web designing Delhi Studio for far more information on website design processes.  
+
** 02.07.11: Department of Computing Sciences at Villanova University, Villanova, PA. (Invited Talk)
+
* "Learning to Extract Quality Discourse in Online Communities."
http://raiseormuck.com/pligg/search.php?search=                            chosen nickname "Unfitaunwit";
+
** 07.11.10: WikiAI 2010. Atlanta, GA.
 +
* "Privacy & Stylometry: Practical Attacks Against Authorship Recognition Techniques."
 +
** 08.07.09: HotPETs 2009. Seattle, WA.
 +
** 08.14.09: Hacking at Random 2009. Vierhouten, Netherlands.
 +
** 08.18.09: COSIC Research Group at K.U. Leuven, Belgium. (Invited Talk)
 +
** 08.31.09: Agent Technology Center at Czech Technical University, Prague, Czech Republic. (Invited Talk)
 +
** 12.28.09: 26th Chaos Communication Congress. Berlin, Germany.

Revision as of 23:27, 14 July 2012

CV / Personal Page (updated more frequently)

Bio

Michael is a PhD candidate in the Computer Science Department at Drexel University in Philadelphia. He is also a technologist for the Division of Privacy and Identity Protection at the Federal Trade Commission.

Michael is currently working with my advisor Rachel Greenstadt in the Privacy, Securlty and Automation Lab (PSAL). Currently we are working on stylometry (authorship recognition) and it's applications in artificial intelligence and security. We are specifically looking at methods of attacking stylometric systems, the potential threat authorship recognition poses to privacy and anonymity, and the mitigation of this threat through such attacks. We are also working on using AI to automatically replicate peer-reviewed trust metrics, such as the comment rating systems found on popular websites like Slashdot and YouTube. He has also worked with Frank Lee on experimental educational gaming.

Publications

  • "Learning to Extract Quality Discourse in Online Communities." Brennan/Wrazien/Greenstadt. WikiAI '10.
  • "Using Machine Learning to Augment Collaborative Filtering of Community Discussions." Brennan/Wrazien/Greenstadt (Extended Abstract). AAMAS '10.
  • "Mixed-Initiative Security Agents." Greenstadt/Afroz/Brennan. AISec '09.
  • "Practical Attacks Against Authorship Recognition Techniques." Brennan/Greenstadt. IAAI '09.
  • "Museum Hunt: a Computerized Eye-Tracking Game." Brennan/Lee/Hurewitz/Boucher. International Meeting for Autism Research '09.
  • "An Adaptive Color Based Method for Robot Path Identification." Brennan. University of Delaware Senior Thesis '05.

Talks

  • "Adversarial Stylometry: Attacking Authorship Recognition to Preserve Privacy and Anonymity"
    • 04.07.11: Center for Applied Cybersecurity Research at Indiana University, Bloomington, IN. (Invited Talk)
  • "Twitter, Slashdot, Imitation, Obfuscation, (and a little bit of) Regulation."
    • 02.07.11: Department of Computing Sciences at Villanova University, Villanova, PA. (Invited Talk)
  • "Learning to Extract Quality Discourse in Online Communities."
    • 07.11.10: WikiAI 2010. Atlanta, GA.
  • "Privacy & Stylometry: Practical Attacks Against Authorship Recognition Techniques."
    • 08.07.09: HotPETs 2009. Seattle, WA.
    • 08.14.09: Hacking at Random 2009. Vierhouten, Netherlands.
    • 08.18.09: COSIC Research Group at K.U. Leuven, Belgium. (Invited Talk)
    • 08.31.09: Agent Technology Center at Czech Technical University, Prague, Czech Republic. (Invited Talk)
    • 12.28.09: 26th Chaos Communication Congress. Berlin, Germany.